Where do you think your ecommerce store faces higher abandonment? Is it the sign-in page, checkout page, or prompt ads?
The second highest reason behind cart abandonment is forcing the customers to create an account. This process demands irrelevant information, making it time-consuming and difficult for the users to complete a purchase.
How does the Google One Tap Login extension for Magento 2 store makes a difference?
Let’s give you some reasons to integrate this extension for better conversions and fewer cart abandonments.
What is Google One Tap Login Extension?
It uses information from the user’s Google account to automatically log them in, providing a convenient and secure way to access their accounts. To use Google One Tap, users must first sign in to their Google account on their device and then opt-in to use the feature when prompted by a participating website or app. It is a feature in the Magento store that will enable users to log into their accounts using their Google accounts with just a single tap. When the user attempts to sign into the website, they will be asked to grant permission to access the Google account. To integrate a Google One Tap Login extension in Magento 2, you will need the following:- Magento 2 website: You will need a running Magento 2 website on which you want to integrate the extension.
- Google One Tap Login extension: You must purchase and install a Google One Tap Login extension for Magento 2. You can usually find these extensions on the Magento Marketplace or from third-party providers.
- Google account: You will need a Google account to create a Google One Tap Login project in the Google Cloud Console and obtain a client ID and secret.
- Google Cloud Console project: You will need to create a Google Cloud Console project and enable the Google One Tap API to use Google One Tap Login on your website.
- Client ID and secret: You will need to obtain a client ID and secret from the Google Cloud Console to configure the extension on your website.
- Magento 2 backend: You will need access to the Magento 2 backend to install and configure the extension.
What are the benefits of integrating Google One Tap Login in Magento?
In Magento, Google One Tap can allow users to log in to their account on your website using their Google account. This can make it easier for users to create an account on your site and log in to it, which can help increase the number of registered users on your site. Additionally, because Google One Tap uses a secure login process, it can help improve the security of your site and protect against unauthorized access. Some potential benefits of using Google One Tap in Magento include the following:- Simplified login process: With Google One Tap Login, users can log in to their account on a website with just one tap, rather than having to enter their username and password each time.
- Increased security: Google One Tap Login uses the same security measures as logging in to a Google account, which can help to protect against unauthorized access to a user’s account.
- Improved user experience: By making it easier and faster for users to log in to their accounts, Google One Tap Login can help to improve the overall user experience on a website.
- Easy to set up: Google One Tap Login can be easily integrated into a Magento website, making it easy for website owners to offer this feature to their users.
- Works across devices: Google One Tap Login can be used on multiple devices, including desktop computers, laptops, and mobile devices, so that users can log in to their accounts from any device.
- Security: One Tap uses Google’s secure authentication system to verify the user’s identity, which can help prevent unauthorized access to the user’s account. This can provide an additional store security layer and help protect sensitive customer data.
- Personalization: By logging in with One Tap, users can take advantage of personalized features and recommendations, such as customized search results and personalized ads.