Youtube is one of our most powerful marketing channels. There are usually a lot of snippets, and videos that attract more clicks and brand awareness are ranked well in Google.
While this is a very effective platform for building readerships and followers, it can be overwhelming. So how do you make a movie? How to create views and subscribers? How is the quality outstanding?
Fortunately, there are tools to make the process easier. Here are some video marketing free youtube tools that will allow you to discover more opportunities and get you better results.
1 – Optimize your videos for keyword traffic
With the Youtube strategy, keyword research is more about brainstorming and looking for alternative terms to include in the title and description. Keywords should not guide your creativity, they should strengthen your creativity.
The Bulk Suggest Tool, a free youtube tool developed by Internet Marketing Ninjas, is one of the easiest ways to perform keyword research on your videos. It searches Google and Youtube “auto-complete” databases, expanding based on what users type in the search box:
this way, you can quickly compare Google search terms to YouTube search terms, and most importantly you can better Find out what is most interesting to your target audience.
There are other good options that are supported by Google Suggest, but they work differently. For example, SERPstat is a powerful tool that can also extract query types from your keyword suggestions.
There’s also a handy WordPress plugin that generates Google-based auto-completed keyword ideas in your post editing dashboard. On the other hand, with this plugin, you can come up with the idea of video content when writing an article.
2 Analyse your competitors
Analyzing your competitors is an essential step in any content marketing campaign. While this does not mean hindering your creativity, competitive analysis can help you determine which effects are better and how to effectively engage your audience.
BirdSong Analytics’ (best free youtube tools) Youtube analytics feature is the easiest and most effective tool for analysing your competitor’s YouTube channel. (This is a pay-as-you-go tool.)
All you need is the channel name, the tool will mine absolutely amazing statistics and reports, including:
- Your competitors’ best upload time to get like;
- Your competition The best upload date for
- your opponent to get the best upload time for your competitors to get comments;
- The best day for your competitors to get comments
- How video duration affects viewing numbers
- How video duration affects interaction
- The most used typeface in captions, etc.
You can also download an Excel spreadsheet that lists all competitor videos, including title, description, upload date, upload date and duration; and the preferences, comments and views of each video. Play filters and conditional formats in this spreadsheet to gain more insight into your competitor’s tactics.
Of course, it is recommended that you analyze several channels before implementing them into your video strategy.
3 – Creating a compelling design
Youtube marketing is not simply creating great, useful videos. This is also to get people to click on your link and get involved.
Therefore, Youtube Marketing involves a graphic design component, and fortunately, it can be handled simply at home.
There are many youtube tumbnail maker available online which help you in creating beautiful thumbnail like canva.
Canva (this is a free tool)
With custom dimensions in Canva, you can easily create a follow-up thumbnail of your videos to drive more views and clicks from your search results.
The reason I prefer Canva is that it saves all templates for free, allowing you to quickly create a new thumbnail for each channel video using the same template and maintain a consistent look.
Your custom thumbnail should be as large as possible, as the image will also be a preview image in the embedded player. Here are some additional tips for rebuilding thumbnails:
- Set the resolution to 1280 x 720.
- Upload in standard image format, such as JPG or PNG.
- Keep the limit below 2MB.
- Youtube Terminal Card
Youtube “Comment” feature allows you to make a part of the video clickable: you can direct your YouTube viewers to your prospects form, then encourage them to subscribe to your channel, view more videos, and even click “Through you” The website.
That is the “YouTube Terminal Card”, you can see these call-to-action and clickable places. The free end card template from ReelSEO is perfect: it contains a free PSD file that you can use to change it. Key elements such as background and text.
Or, you can try this template from FullScreen and it looks more interesting. (You can easily delete full-screen brands using PSD files):
4 Youtube video sharing
will be created whenever you upload videos to Youtube A content resource that is properly upgraded to your social media channel.
With the channel RSS feed, you can distribute your video to multiple social media channels on a semi-automatic channel.
Quick Tip: To find your YouTube channel RSS link, only You need to put your YouTube username here:
DrumUp is a free youtube tools can help you to click on a button to schedule Feed item to your social media channels. The best of this tool is that you can add multiple Twitter accounts, multiple Facebook pages and Linkedin accounts (and associated company pages); and promote your videos more effectively. There are other things you can use here:
- Verify your social media account.
- Click to go to the “Feed” tab and provide your Youtube channel feed.
- Preview the appearance of social media clips after going live.
- Quickly schedule your video distribution to your social media account using the One-Click Schedule button. (You can set up a one-click schedule in your DrumUp account settings.)
DrumUp is a freemium tool, but the “Feed” feature is only available in paid packages ($19 per month).
The ViralContentBee RSS feature is a great way to share your content “realistically” with real social media users without spending a lot of time putting your content in front of them.
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It does not automate sharing or quality assurance; it only automatically executes your video into the system. Your video can be taken from your channel RSS feed and automatically submitted to the VCB team’s review system to ensure it is not a promotion and can be shared by the community. Once approved, it will appear on the VCB user’s dashboard so they can share on Twitter, Facebook, Pinterest and StumbleUpon.
This is a great way to get your video to the initial push and they need to generate their first opinion and like to expand further before.VCB is not a free youtube tool.
5 Track and analyze your YouTube statistics
Cyfe (a free youtube tool, but I use the free version) is the most effective way to easily monitor your channel progress, as well as statistics for each video.
I tend to maintain a separate dashboard for the Youtube widget. (If you manage multiple Youtube channels, you can create multiple dashboards.)
To add the YouTube widget to your dashboard, click on “widgets”, then navigate to “Social Media” and go to “YouTube”:
Next, click “configure widgets” and then select:
- All individual videos or any video you want to track
-index (there are many available indicators, including views, traffic sources, and audience retention engagement.)
You This dashboard created will be updated automatically. Using Cyfe is more efficient than using the built-in Youtube analysis, as Cyfe gives you a bird’s eye view of the key Youtube indicators.
In addition: enhanced embedding tools
Although there is no inherent difficulty in embedding Youtube videos, there are many options to choose the default Youtube embedding feature that can’t be displayed.
This tool (free) allows you to easily generate enhanced embed code for your videos, including:
- Ability to start video from any second (not starting)
- Ability to loop and/or autoplay video
- Ability to disable player control
- Add Pinterest, Twitter, Facebook, etc., you can share buttons for readers when playing videos.
You can also implement video mode to display search engine video content, who owns the copyright, who the author is, and so on. This is a handy video mode generator.
Finally, there are many channels for marketing your videos (not just YouTube), and you can use most of the free youtube tools mentioned in this post to implement your video marketing strategy on multiple platforms!