16 Great Web Design Tips to Improve your Bounce Rate

A poor bounce rate is not a great thing for your website as it means you have the traffic on your website but unable to convert them to your customers. Web design can be one reason for poor bounce rates. Here are a few tips by domyhomeworknow.com  for web design to improve your bounce rate. 

 

  1. The speed with which website loads matters a lot to keep traffic on the website. The slower the speed, the quicker the customer bounce off your website. Speed up site’s load time to improve bounce rate. 
  2. Keep things simple and easy for the user to go to the thank you page from your home page. A complex design can be an obstacle to this. Optimize your website better conversions
  3. The important features of your website should be eye-catching. Make sure that an effective visual hierarchy is in place on your website for visitors. 
  4. You need to have social shares buttons on every page. Design the website in such a way that these buttons are available in the corner for visitors to use. This will create brand awareness. 
  5. The contrast of your web layout and text on the website should be such that visitors can read everything easily. Using colors effectively is important to improve the bounce rate. 
  6. Choose sans serif fonts for your website design as they don’t have any flourishes at the end of their letters that make them easy and simple to read. 
  7. An FAQ page on your website allows the customers to know the detailed process and procedure of the business. Make sure that you have an FAQ page on the website. 
  8. White space is a key design feature. It is the blank area between text and images on the page. Using white spaces effectively makes the reading on the page simple and improves the bounce rate. 
  9. To keep your visitor interested, you need to use unique and eye-catching images. Using a few high-quality images is much better than using too many low-quality images as well. 
  10. A separate contact page that allows users to contact you is an important feature of web design. Share the different types of contact methods for users to choose the one that suits them. 
  11. A responsive layout page allows the website to load according to the user’s device. It is important because a significant part of the traffic comes through mobile phones and tabs. A responsive layout reduces the bounce rate significantly. 
  12. Even though a blog page is not necessary for all sites. It is important not only for SEO but also for adding value to your website. It helps to improve the bounce rate. 
  13. The simpler the navigation, the better the bounce rate of your website. Keep things simple and easy for a better user experience.  
  14. Too much text on the website can bore the visitors and they tend to bounce off the website. Use the infographics to share more information but with limited text for better user experience. 
  15. To develop the trust of the visitors, add reviews, and testimonials in your website design. Most of the people read reviews before buying any product online. 
  16. Keep a continuous check on your website and test your design regularly. Make effective changes with time.

 

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